BMW
Trial Information
All SiriusXM-equipped new BMW vehicles will receive a 12-month trial subscription. Certified Pre-Owned (CPO) and eligible pre-owned1 vehicles include a 3-month trial subscription.
*SiriusXM is standard on all BMW models starting with model year 2021.
With the SiriusXM trial subscription, your customers get access to all of their favorite entertainment from SiriusXM to enjoy in their vehicle and on the SiriusXM app - from ad-free music, talk and sports, to comedy, news, podcasts, and more. Plus, they can take the full SiriusXM experience with them everywhere they go and enjoy other exclusives on the SiriusXM app - just send them to siriusxm.com/getlogin to learn more and get their login credentials.
All BMW models come with SiriusXM with 360L – our advanced in-car technology that will provide your customers with personalization features to make discovering their perfect entertainment easier than ever before. Click here to learn more.
1 Dealer enrollment required: To receive this trial benefit across your non-CPO used inventory, dealers need to enroll in this free program at siriusxmdealerprograms.com.
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Ad-Free Music
Music for every genre & decade plus artist-created channels -
Sports
Play-by-play of every major sport, plus the biggest names in sports talk -
Entertainment
Original talk channels plus a vast collection of podcasts, including SiriusXM exclusives -
Comedy
Exclusive comedy for round-the-clock laughs -
News
News from every angle
View the Full SiriusXM Channel Lineup
Top Channels
Pop
Rock
Hip-Hop/R&B
Country
Jazz/Standards/Classical
Sports
News/Public Radio (News/Politics)
Comedy
Availability
Model Year 2025
| Model Line | SiriusXM Trial Subscription | SiriusXM with 360L |
|---|---|---|
| 2-Series | ||
| 3-Series | ||
| 4-Series | ||
| 5-Series | ||
| 7-Series | ||
| 8-Series | ||
| i4 | ||
| i7 | ||
| iX | ||
| Z4 | ||
| X1 | ||
| X2 | ||
| X3 | ||
| X4 | ||
| X5 | ||
| X6 | ||
| X7 | ||
| M-Models |
Standard
Model Year 2024
| Model Line | SiriusXM Trial Subscription | SiriusXM with 360L |
|---|---|---|
| 2-Series | ||
| 3-Series | ||
| 4-Series | ||
| 5-Series | ||
| 7-Series | ||
| 8-Series | ||
| i4 | ||
| i7 | ||
| iX | ||
| Z4 | ||
| X1 | ||
| X2 | ||
| X3 | ||
| X4 | ||
| X5 | ||
| X6 | ||
| X7 | ||
| M-Models |
Standard
Activation
New vehicles arrive factory-activated
All pre-owned vehicles must be pre-activated
Pre-Activate A Radio
For pre-owned vehicles, pre-activating SiriusXM radios is now as easy as just scanning a VIN. New vehicles should arrive on your lot fully functional, but if SiriusXM is not working, follow the steps below to request a signal.
- Download the SiriusXM Dealer App from the App Store or Google Play.
- Make sure the radio is on and the vehicle is outside with a clear view of the sky. For best results, open the app and turn on location services.
- Choose “Scan VIN,” scan the VIN barcode, then press “send refresh signal now.” Or you can manually enter the radio ID.
- It’s that simple – and you can easily repeat the process to refresh more radios. Customer trial does not begin until after the vehicle is sold.
Download the dealer app
Delivery Checklist
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Verify the radio is active
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Hand the customer a brochure with channel guide
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Demonstrate SiriusXM services and preset a few favorite channels
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Tell them SiriusXM will contact them
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Tell them that streaming on the SiriusXM app is included with their SiriusXM trial subscription
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Send them to siriusxm.com/getlogin to get started
Returning Customers
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1
Remind current SiriusXM subscribers to visit siriusxm.com/transfer or call the dedicated Loyal Listener Hotline at 1-855-236-9236
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2
Customers may add a new vehicle to their account, transfer any unused service, or deactivate a vehicle they no longer own
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3
Make sure customer has both the old and new vehicle Radio IDs handy
SiriusXM with 360L
SiriusXM with 360L4 transforms your customers’ ride with the most extensive and personalized radio experience on the road. Our advanced in-car technology will guide them through our content from ad-free music, talk and news to sports, comedy and more, bringing them closer to their favorite stars, artists, creators, hosts and athletes. Experience SiriusXM wherever they go in their vehicle and on the SiriusXM app with personalization features to make discovering their perfect entertainment easier than ever before.
Features Include:
- Artist Station: Listen to ad-free music stations inspired by artists and bands they like.
- On Demand: Enjoy shows, channels, performances and interviews on their own time in their vehicle.
- Live Sports Category: Get quick access to the action with all their favorite sports in one location.
- “For You” Personalization: Get personalized channel and show recommendations that get even smarter as they listen.
- “Related” Recommendations: Get recommendations of channels and shows related to what they’re currently listening to.
- Genre Category Menus: Easily find channels and other related categories that fit their mood.
- Notifications: Get notified when their favorite artist, song or team is playing.
- Direct Tune: Direct access to SiriusXM channels.
Click here to learn more.
4 SiriusXM with 360L: Certain features and/or content may not be available unless an active data connection is enabled in the vehicle. Content varies by subscription plan. Features and display may vary by vehicle.
Advanced Audio Features
With the SiriusXM trial subscription, your customers will get the Advanced Audio Features, all at the press of a button. They’ll get:
Featured Favorites
Helps listeners discover new content, and more conveniently find common-themed channels, for a dynamic listening experience.
Smart Favorites with TuneStart
Allows listeners to pause, play, forward and rewind content from their favorite channels — plus buffer up to 60 minutes of content on Smart Favorites presets.
SiriusXM Program Guide
Lets you see upcoming programming across all channels so you never miss a favorite show.
Channel/Album Art
Displays either album art or channel logo directly on the radio screen.
SiriusXM Trial Subscription Features & Benefits
Order Merchandising Materials
Contact your SiriusXM Regional Manager to order merchandising materials. Select your state from the dropdown. Or order directly from the SiriusXM eStore. You will need to set up an account with a username and password. Click “Create Account” on the right-hand side to get started.
Offer Details
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