Everything You Need to Know

The Platinum Plan Trial Subscription
All SiriusXM-equipped new and eligible pre-owned vehicles1 receive a trial subscription to the SiriusXM Platinum Plan. With the Platinum Plan trial subscription, your customers get the ultimate in entertainment to enjoy in their vehicles and on the SXM App—including expertly curated ad-free music, Pandora stations, sports play-by-play, celebrity-hosted talk, Howard Stern, and more.
Send your customers to siriusxm.com/getlogin to learn more and get their login credentials.
Note: Satellite and streaming lineups vary slightly.
1 Dealer enrollment required: To receive this trial benefit across your Non-CPO used inventory, dealers need to enroll in this free program at siriusxmdealerprograms.com.
Activation Basics: New & Pre-Owned
New vehicles arrive factory-activated
All pre-owned vehicles must be pre-activated
Pricing
- Complete pricing information can be found at siriusxm.com/subscriptions
- Satellite Radio: Plans to suit every need, starting at $12.99/month1 SiriusXM
- Infotainment: Pricing starts at $1.99/month2
- Save on additional subscriptions: Subscribers can get our Family Discount on up to four additional satellite radio subscriptions
- Annual and longer plans: Subscribers may save more on their introductory term when buying certain multi-year subscription plans
1 2 Other fees and taxes apply. See Offer Details at the bottom of the page.
Delivery Checklist
Returning Customers
1
Remind current SiriusXM subscribers to visit siriusxm.com/transfer or call the dedicated Loyal Listener Hotline at 1-855-236-9236
2
Customers may add a new vehicle to their account, transfer any unused service, or deactivate a vehicle they no longer own
3
Make sure customer has both the old and new vehicle Radio IDs handy
Tell Them About the Great Content
- The widest, deepest variety of music, ad-free
- More games, more sports, more coverage than anywhere
- The most extensive entertainment coverage and original, exclusive talk channels
- Every kind of comedy, with something to make you laugh
- The most complete news coverage
- Learn more at siriusxm.com
SiriusXM Platinum Plan Features & Benefits






Frequently Asked Questions
Have a question? We’ve got answers!
How do I pre-activate the radio in a pre-owned vehicle?
Pre-activation ensures that the customer’s 3-month Platinum trial subscription begins without interruption once the vehicle sold record is received. To refresh the radio signal, you can either download the SiriusXM Dealer App from the App Store or Google Play and scan the VIN or go online to pre-activate the radio. Find the radio ID by turning to Channel 0 or visiting our online activation help.
How do I pre-activate a SiriusXM demo for a used vehicle on the lot?
Pre-activate the pre-owned vehicle radio 48 hours after the vehicle is placed into inventory, or any time prior to delivery. Pre-activation ensures that the customer’s 3-month Platinum trial subscription begins without interruption once the vehicle sold record is received. To refresh the radio signal, you can either download the SiriusXM Dealer App from the App Store or Google Play and scan the VIN or go online to pre-activate the radio. Find the radio ID by turning to Channel 0 or visiting our online activation help.
How do I get support for hardware needing to be swapped?
Please reach out to your SiriusXM Regional Manager:
Midwest:
Brian Thomas
312-351-3622
Brian.Thomas@siriusxm.com
West:
John Hoodless
562-230-5361
John.Hoodless@siriusxm.com
Northeast:
Peter Portillo
201-315-4021
Peter.Portillo@siriusxm.com
Southeast:
Nathan Edwards
202-380-4069
Nathan.Edwards@siriusxm.com
South Central:
Andy Henderson
954-439-5584
Andy.Henderson@siriusxm.com
Puerto Rico & The U.S. Virgin Islands:
Peter Portillo
201-315-4021
Peter.Portillo@siriusxm.com
How can I find out if a vehicle is equipped with SiriusXM?
Use our VIN lookup tool to find out if the vehicle is equipped.
Is there a way to easily pre-activate used vehicle radios right on the lot?
Download the SiriusXM Dealer App from the App Store or from Google Play then follow these steps:
- Make sure the radio is on and that the vehicle is outside with a clear view of the sky.
- For best results, open the app and turn on location services.
- Choose “Scan VIN,” scan the VIN barcode, then press “send refresh signal now.” Or you can manually enter the radio ID.
It’s that simple — and you can easily repeat the process to refresh more radios. Your customer’s trial does not begin until after the vehicle is sold.
Do I need to do anything to pre-activate a new vehicle’s radio?
You don’t need to do anything! All new vehicles are factory activated, which means they will arrive on your lot fully functional. The Demo Service will automatically convert to a consumer account with a trial via the Retail Delivery Record process. (Please ensure the RDR is complete with accurate customer contact information, including email address.) If a vehicle radio is not working, follow the pre-owned activation instructions above.
Who can assist me with the SiriusXM kiosk in my dealer?
Please reach out to your SiriusXM Regional Manager:
Midwest:
Brian Thomas
312-351-3622
Brian.Thomas@siriusxm.com
West:
John Hoodless
562-230-5361
John.Hoodless@siriusxm.com
Northeast:
Peter Portillo
201-315-4021
Peter.Portillo@siriusxm.com
Southeast:
Nathan Edwards
202-380-4069
Nathan.Edwards@siriusxm.com
South Central:
Andy Henderson
954-439-5584
Andy.Henderson@siriusxm.com
Puerto Rico & The U.S. Virgin Islands:
Peter Portillo
201-315-4021
Peter.Portillo@siriusxm.com
How do I restart a new or used customer trial?
Please reach out to your SiriusXM Regional Manager:
Midwest:
Brian Thomas
312-351-3622
Brian.Thomas@siriusxm.com
West:
John Hoodless
562-230-5361
John.Hoodless@siriusxm.com
Northeast:
Peter Portillo
201-315-4021
Peter.Portillo@siriusxm.com
Southeast:
Nathan Edwards
202-380-4069
Nathan.Edwards@siriusxm.com
South Central:
Andy Henderson
954-439-5584
Andy.Henderson@siriusxm.com
Puerto Rico & The U.S. Virgin Islands:
Peter Portillo
201-315-4021
Peter.Portillo@siriusxm.com
Who How can I get the streaming credentials for my dealership’s Dealership Beats?
You should’ve received a welcome email with instructions to receive your credentials. If you didn’t receive this, please contact SXMDealerPrograms@siriusxm.com.
What is SiriusXM with 360L?
SiriusXM with 360L* transforms your customers’ ride with the most extensive and personalized radio experience on the road. Our advanced in-car technology will guide your customers to the most SiriusXM channels, shows and exclusive content for a ride that’s uniquely them, with personalization features to make discovering their perfect soundtrack easier than ever before.
• UNPARALLELED VARIETY — Experience our expertly curated ad-free music and exclusive artist-created music channels, our premium sports coverage, and the biggest names in comedy, news and entertainment. Plus, now your customers can stream on demand entertainment featuring podcasts and thousands of hours of never-before-heard interviews, shows, and performances — all on demand, right in their vehicle.
• PERSONALIZED DISCOVERY — Search less and enjoy more in their car. Create ad-free Pandora stations** based on their favorite artists in their vehicle and discover new channels and on-demand shows with hand-picked, “For You” curated recommendations that get smarter as they listen.
• EASY TO USE — Seamlessly switch between their favorite live channels and on demand streaming content with easy, one-touch access. Quickly find the entertainment they love by category, genre or simply by entering in a channel number. Or, find new favorites by tapping the “Related” button to discover channels, shows and Pandora stations similar to what’s currently playing.
• ANYTIME ANYWHERE — Enjoy more variety and the best entertainment on the road, right from their vehicle. Plus, they can listen when outside of their vehicle on the SXM App with our most popular packages.
Learn more about SiriusXM with 360L:
Buick, Chevrolet, Cadillac, GMC, RAM, Chrysler, Dodge, Jeep, Wagoneer, Audi, BMW, Volkswagen, Maserati, Ford, Lincoln, Jaguar, Land Rover, Lamborghini, Bentley, Porsche, Nissan.
* SiriusXM with 360L: Certain features and/or content may not be available unless an active data connection is enabled in the vehicle. Content varies by subscription plan. Features and display may vary by OEM/vehicle.
** Pandora Stations: Only available on select OEMs/vehicles.
What if my customer already has a SiriusXM subscription?
Your customers can easily move their subscription from their old vehicle to their new one with our TurnKey Transfer service. Their existing subscription – including any pre-paid time – will resume after their free trial ends. If they did not trade in their old vehicle, they can add the new one to their account to manage them all in one place.
Have your customer visit siriusxm.com/transfer or call 1 (855) 236-9236 to get started. Be sure to provide them with the VIN for their new vehicle to make the process easier.
Who can I speak to if I have a question that’s not listed above?
Please call SiriusXM dealer support at 1 (800) 852-9696.
Offer Details
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